Tracking the World’s Assets: Sussex-Based Asset Management Technology Firm Celebrates 25 Years
Pioneers of digital and remote asset tracking and management, Mid Sussex technology firm, Assettrac has now been tracking the large, the small and the unexpected for 25 years, and it all started with tracking the deceased.
In 2024, Assettrac’s software and solutions now help businesses locate and manage millions of physical assets across four continents but it was in the burials sector that it found its feet when founded by Stephen Laing in 1999.
Using underground microchipped pegs, Assettrac enabled operators to easily mark and identify any plot in their burial ground and now 25 years later, Epitrace is now supplied to over 120 sites in the UK and Australia and has adapted the technology to deliver asset tracking systems in almost any business sector.
From Burials to Virtually Any Physical Business Asset
With the arrival of Ian Athersmith as Technical Director in 2003, Assettrac identified how microchips and cloud systems could enable businesses to solve the huge inefficiencies, time and budget costs usually associated with asset register audits, inspections and reports.
“The first stage was to develop a three-part solution that could digitally tag, track through a mobile app and store the data online in the Cloud. This meant that anyone could now tag and digitally record changes in asset location or status without any laborious paper or manual processes. Whether tracking furniture, specialist equipment or inspections, the software is designed to be customised to meet any organisation’s physical asset management, tracking and reporting. This delivers significant ROI in productivity, accountability and compliance,” explains Stephen Laing.
Powerful Tracking & Business Information for Today's World
Commercial Director James Laing comments ‘Assettrac’s solution is more than a digital asset register, it’s much more powerful. Through custom cloud portals and apps, we’re now delivering end-to-end business solutions, improving processes throughout whole organisations. From estates and operations, finance and IT, small companies through to multinationals; the system is totally scalable for multiple premises, users, and unlimited assets.’
Assettrac also uses the latest technologies to track physical assets in real-time and across multiple locations. This can comprise of passive asset tags or actively track item movements, depending on the application (RTLS – Real Time Location Systems). As a result, the solution has been adopted in sectors as diverse as education, healthcare, industrial, manufacturing, hospitality, the military, facilities management, transport and warehousing.
Unlike off-the-shelf software offerings, its capability to be a customised platform using a variety of different tracking technologies uniquely selected to an organisation’s needs and digitise processes fast, makes it stand apart.
The Future for Business Asset Tracking
“As technology in the marketplace evolves, there are more ways we can track items and information,” continues James Laing. “Businesses are evolving fast and we’re at the forefront of helping people improve their knowledge, efficiency and digital processes. Whether it’s tracking individual high-value components on a production lines for detailed performance reporting or providing risk assessments and reports on unsafe memorials.
“We’re really proud of the business improvements we deliver for clients, as they can rely on instant reporting to save significant time, eliminate unnecessary costs and focus on growth.”
“We’re no less proud of our team who have dedicated themselves to delivering the best outcome for our clients; that continues to be our ethos.”
Stephen Laing continues; “In twenty-five years the range of assets and processes we’ve helped clients manage more effectively has broadened dramatically, seeing us work with a wider variety of organisations and more global brands who need data-driven decision making. I can’t wait for the next twenty five years to strengthen our presence as a technology leader.
Read on: Learn more about asset management software customised to your business.